PHOTOGRAPHY

Photography is crucial in building the foundation for a brand.  At SALES:CREATIVE, our photo shoots are unique and fun.  We create an experience, and it doesn’t matter if it’s for a product, a person, a company or a group of people, we're going to create an experience that will showcase the brand.

The entire experience revolves around making everyone feel comfortable.  During the day’s long shoot, we're going to cater everyone’s favorite food.  We’re going to dial up the type of music that will make everyone feel loose and relaxed.  The shoot may take place in a studio, in nature or at the business location.  It all depends on what or who we’re branding.  Sometimes it is even two of those in one day!

If it’s a personality, the first thing we're looking at is the eyes.  What are the eyes saying to us?  The first thing we want to know is are they alive?  Is the brand identity professional?  Passionate?  Do I see passion in their eyes?  We believe that photography is the critical next step after strategy and branding.  Photography is so instrumental in communicating the brand identity on the website, on social media, on videos and anything you might need in the future.  We’re thinking ahead, being strategic in taking as many images as possible that we can in order to continue to flourish the brand over the next few years.

To summarize, a photoshoot can be in front of a white screen, in nature, on location, at the place of business.  It can be for an individual, a company or a product.  It complements the brand identity and will be used on all aspects of digital media.  It’s a vital aspect of the branding process and one that we, at SALES:CREATIVE, simply will not ever skip.